Creating audience personas
This coffee break, create personas to define the target audience for your science communication project.
audience
Communicating climate change: What can we learn from informal educators?
Scientists can learn useful communication skills – such as finding shared values – from informal educators.
Who is your audience?
Science communication works best if you have a more narrow, defined audience. That way, you can tailor your communication to the audience. But how do you know who your audience is?